Member-only story
5 Parts Of Facebook That Can Be Used To Grow Your Audience & Make More Sales
1.FACEBOOK GROUPS
Facebook seems to like the whole idea of growing a community around your business, your brand and you should love it too. It is what you are trying to do though you may not fully know it. Think back in days gone by to the local shop on the corner. The shop keeper knew everyone in the locality and everyone knew him/her. There was loyalty because of this. You want to generate that same feeling in your business and you can do that more easily with a group. It does take time though.
The other way is to be present in other people’s groups and answer questions, share content and just engage with other people. Again, it takes time but it is time well spent as you generate trust that you are a real person and that is one big issue with online business, people wonder if you are a real person, rather than a scam artist so use groups to engender trust.
2. FACEBOOK ADS
Entrepreneurs can be reluctant to run ads and yet, it enables you reach more people faster. And also, we are kinda spoilt as entrepreneurs! Once upon a time, you had to pay for ANY reach at all but now we take social media for granted and think that it should just be handed to us on a platter and get angry when platforms demand certain things from…